We seek and find solutions – innovative products, technologies and processes which make our lives healthier, safer and more worthwhile. Our thematic fields and the many projects in which we are engaged demonstrate the extent to which our attention is focused on people’s real interests, wishes and needs as we develop ideas and embark on new research projects. The success of an innovation is determined by the values and wishes of society. Only in an innovation-friendly society can inventions and discoveries find the fertile ground they need to flourish. This is why we need a dialog that engages as many people as possible, to nurture a new culture of innovation: Research needs people. Because it is everyone’s future that is at stake. |